КОД (ISBN):
978-0-13-208571-7

Книга: Marketing Research: Applied Orientation and SPSS +D

Товар № 10294603

Автор: Naresh K.M.

Издательство: Pearson Academ USA

Вес: 0.440 кг.

Год издания: 2008

Страниц: 864

Товар отсутствует

Узнать о поступлении

For graduate and upper-level undergraduate courses in Marketing Research and Marketing Data Analysis. Marketing Research: An Applied Orientation, 5e allows students to actually experience the interaction between marketing research and marketing decision-making.