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Книга: Key Concepts in Strategic Management

Товар № 10297995
Автор: Jonathan S.
Издательство: Palgrave Macmillan
Вес: 0.410 кг.
Год издания: 2004
Страниц: 256 Переплет: Мягкая обложка
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"Key Concepts in Strategic Management" is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive reference for anyone studying a business related course or those simply wishing to understand what strategic management is all about. It will be especially useful as a revision aid.

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